What we learn running campaigns for travel, real estate, education, healthcare and D2C brands. Specific, practical, and written by the people doing the work.
What the WhatsApp Business API really costs in India: Meta’s per-message rates, provider plan fees, GST, three worked examples and a free cost calculator.
Meta is adding an AI Features section to its ad terms that makes advertisers responsible for AI-made changes to their ads, now…
Google now shows AI-written, positive-only summaries of your online reviews inside Search ads in India. What Google confirmed, why your reviews now…
2026 wedding muhurat dates, last season's size (46 lakh weddings, ₹6.5 lakh crore), and a week-by-week Meta and Google ads plan for…
Your ads bring leads, but slow WhatsApp replies lose them. Here's why Adwix Media built Adwix Connect to reply in seconds and…
The WhatsApp green tick is now a blue badge. The 5 requirements Meta lists, how to apply in WhatsApp Manager, the Meta…
Adwix Connect, AiSensy, Interakt, Gallabox and Wati compared: plan prices, users, message markups and who each one suits, with a worked monthly…
What India's DPDP Act means for WhatsApp marketing: consent rules in plain English, the real deadlines, opt-in wording you can copy and…
From 28 October 2026, Meta turns on product browsing in existing Facebook and Instagram ads. What it does, who should opt out,…
A simple guide to WhatsApp message templates: when you need one, how to pick the right category, and how to build and…
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